Raman Kalyan

Raman Kalyan

Director Product Marketing, Microsoft

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Raman Kalyan
Director Product Marketing
Focus on developing strong relationships with engineering and bringing a point of view to the table that is based upon data and insights that you gather from both first party and second party research, customer/partner/sales conversations and analyst engagements. You should be the voice of the cu...more
Raman Kalyan
Director Product Marketing
We have different types of product marketing teams: 1. Core product marketing - responsibile for working closely with engineering on influencing the product roadmap and developing the value proposition with associated assets to drive awarness, consideration and adoption of our solut...more
Raman Kalyan
Director Product Marketing
We focus on specfic moments where we make product annoucements to maximize our PR/AR/customer awareness reach. We share the timelines with the product teams typically 6 months in advance and then work closely with them to both ensure we are staying on track as well as know how to effectively mark...more
Raman Kalyan
Director Product Marketing
A successful product roadmap is one that is developed in partnership between engineering and product marketing. This allows you to both identify the trends/opportunities that will help you to grow your business and an understanding of how to speak to the value once it is delivered. Product market...more
Raman Kalyan
Director Product Marketing
We have established a process whereby we partner closely with engineering to condut both qualitative and quantiative market research on areas where we believe there may be an opportunity for growth/or closure of gaps. Partnering closely allows us to leverage the results to both influnce the roadm...more
Raman Kalyan
Director Product Marketing
We establish multiple listening channels ranging from our field to direct customer conversations to engagements with analysts. The insights we receive from these channels allow us to then identify the general areas of opportunity which we then partner with engineering on researching further throu...more
Credentials & Highlights
Director Product Marketing at Microsoft
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Lives In Redmond, WA