Morgan (Molnar) Lehmann

AMA: SurveyMonkey Senior Director, Head of Product & Lifecycle Marketing, Morgan (Molnar) Lehmann on Stakeholder Management

April 22 @ 9:00AM PT
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👋 Morgan (Molnar) Lehmann
Hi! I lead Corporate Marketing at SurveyMonkey, which includes Product & Lifecycle Marketing, Communications, and Research. I got my start in marketing insights at Nielsen, and have been at SurveyMonkey for over a decade which is where I discovered my passion for product marketing. At SurveyMonkey, I've seen it all: pre-IPO growth-mode, going public, scaling our Enterprise motion, re-focusing on PLG, Private Equity ownership, M&A, rebrands, and more. I live in Redwood City, CA with my husband, 2 young children and golden retriever.
How can we connect with stakeholders related to product marketing strategy as a new comer?
Since I am a new colleague, how can I build a relationship with internal stakeholders?
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
One of the MOST critical parts of onboarding (honestly for any employee, new to the company or even internal promotion) is establishing relationships quickly. When I brin...
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2123 Views
3 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
Managing timelines is a fundamental part of cross-functional project management. For any project to be a success, everyone needs to know who is doing what and by when. He...
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2555 Views
2 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
I truly do believe in continuous, in-the-moment feedback. Though I might be biased as someone who has worked at a feedback company for about a decade… :-P This philosophy...
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1364 Views
2 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
For me it has been Product, but it’s been dependent on who my counterpart was. Some PMs and product leaders are better collaborators than others.I’m a big fan of radical ...
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834 Views
2 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
We’re definitely a company that prefers slides, the occasional memo, or informational email. So definitely take your company culture into account. Here are 10 ways I adju...
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916 Views
2 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
Honestly, just ask them for what you need! It will make them better PMs to understand what’s involved/required for successful product marketing. There are certain things,...
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3773 Views
3 requests
Morgan (Molnar) Lehmann
SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen1y
The way this is worded makes me think of Pinky and the Brain trying to take over the world. I answered a similar question about how to build relationships with stakeholde...
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818 Views
3 requests