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What ways have you found are successful to win against legacy incumbents as a newer technology that may have some feature gaps?

2 Answers
Sarah Mercedes (Osborne)
HubSpot Director of Sales8mo
First, you need to be clear on where your product wins and then match that up against where your competition's product is weak. Focus there. In my experience, when in thi...
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Fabio Maglieri
Voyado Country Manager DACH2y
No product has all the features, but barely people choose products because of one specific feature.Find out what the prospect really tries to solve with the legacy incumb...
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1470 Views