Partners Marketing Manager
We’re looking for a collaborative and analytical Partner Marketing Manager to join the marketing team at Tailscale. You will work closely with Product and Partnerships, and GTM teams to identify customer needs, market trends, pain points, and articulate “Better Together” messaging for Tailscale’s partner ecosystem. This role might be perfect for you if you are familiar with developer tooling, networking infrastructure, or enterprise security needs, and can communicate technical features as easy-to-digest benefits. If partnership feature launches and writing solution briefs are second nature, and you love highly cross-functional work, read on.
Because we’re an early-stage and fully remote company, we’re looking for a motivated individual who is comfortable working asynchronously, thrives in ambiguity and has a focus on getting it right, not being right.
Key Responsibilities
Becoming the expert on how Tailscale delivers value alongside our partners and our shared customers — who they are, what their pain points are, and what drives them to seek out solutions
Collaborating with Product and Marketing teams to develop and refine product positioning, messaging, and effective content
Launching new products or features, managing cross-functional projects associated with that launch, and measuring success
Creating co-marketing materials — from landing pages, blog posts, and email campaigns to slide decks, customer case studies, and demos. This includes delegating and working with designers/web developers as needed.
Helping position Tailscale as a thought leader in networking and security, and increasing awareness of these issues within key ecosystems
What We Are Looking For
A proven track record in marketing, product marketing, developer marketing, product management, or a related field
Experience managing interdependent, complex projects and keeping multiple work streams on track
Experience doing co-branded launches and GTM motions
Working knowledge of PLG and PLS
An analytical mind with an enthusiasm for problem-solving and measuring the effectiveness of your work
The ability to quickly adapt and react to changing plans and ambiguity. We’re a startup - our estimated launch dates change often
Excellent people skills - this role will interact with many cross-functional teams and the ability to communicate and negotiate effectively will be critical to the success of this role
It's Nice If You Have
An affinity for complex, highly technical subjects
A strong data-driven mindset
Experience with solutions at a B2B or enterprise technology companies, product-led growth experience is a plus
Experience with security products used in SaaS or cloud environments