Alison Murdock

Alison Murdock

Founder & Chief Marketer, Trusted CMO
Trusted CMO works with startups and growth-stage companies to offer an extensive breadth of marketing resources and experience to make a rapid impact on their businesses.

Content

sharebird
Video: The Essential Go-To-Market: Tips and Strategies with Alison Murdock
Alison Murdock
Founder & Chief Marketer
With messaging, simpler is better. Messaging should be crisp and devoid of jargon. There are three resources I use, and the resource would depend on the project, e.g. company messaging vs. product messaging:  * Mother story: write a 3-4 narrative about your company. What is the change that i...more
Credentials & Highlights
Founder & Chief Marketer at Trusted CMO - www.trustedcmo.com
Lives In San Francisco, California