Sharebird
Communities
Product MarketingProduct ManagementDemand GenerationRevenue OperationsCustomer SuccessSales
MentorsAbout Us
Sign Up / Sign In
Profile
Allison Van Diest

Allison Van Diest

Vice President of Product & Vertical Marketing and Intelligence, Blackbaud

Content

If you have the opportunity to step back and evaluate where/how to grow as a product marketer (after 2 years self taught in the field), what would you advise to focus on?
Allison Van Diest
Allison Van Diest
Blackbaud Vice President of Product & Vertical Marketing and Intelligence • 5y
Competitive intelligence and the buyer's journey. Spend time understanding how your market perceives your competitors' offerings in relation to your own. Talk to buyers w...
...Read More
360 Views
Credentials & Highlights
Vice President of Product & Vertical Marketing and Intelligence at Blackbaud
Lives In Charleston, SC
Knows About Product Marketing Career Path
Communities
Product Marketing Community
Product Management Community
Demand Generation Community
Revenue Operations Community
Customer Success Community
Sales Community
Sharebird
Contact
Terms
Privacy
About
Social
LinkedIn