If you have the opportunity to step back and evaluate where/how to grow as a product marketer (after 2 years self taught in the field), what would you advise to focus on?
3 Answers
Meta Product Marketing, Reality Labs | Formerly Sprinklr, YuMe • 5y
I would start by taking a hard look at all the things I felt I accomplished over those two years (writing a list helps!). Next start bucketing them into categories of ski...
1789 Views
Ex-VP, Product Marketing @ ClickUp, SurveyMonkey, Gainsight, Marketo | Formerly Momentive, Gainsight, Marketo • 4y
I think the one thing that most PMMs that are early on in their careers should focus on is storytelling. Conveying the value of a solution in a clear, concise and compell...
464 Views
Upcoming Event
Mastering Market Research
Splunk
Blackbaud Vice President of Product & Vertical Marketing and Intelligence • 4y
Competitive intelligence and the buyer's journey. Spend time understanding how your market perceives your competitors' offerings in relation to your own. Talk to buyers w...
360 Views