Chad Meirose
Product Marketing Manager II, Lyft Pink, Lyft
About
B2C/B2B Product Marketer with expertise in customer engagement, growth experimentation, user research, and GTM planning/launching. Currently at Lyft working on Lyft Pink subscription membership and rider experience.
Content
Chad Meirose
Lyft Product Marketing Manager II, Lyft Pink • June 22
Product Marketing, in my experiences, has been owning and championing the voice of a target customer within the intersection of Product, Sales, Design, and Marketing teams. This then allows product marketers the ability to target and reach the right customers when taking a product to market. What......Read More
949 Views
Chad Meirose
Lyft Product Marketing Manager II, Lyft Pink • June 22
I think that intuition lends itself to a lot of the role. If you can empathize with the users/customers, then you can backwards can think about what would move you along the product adopton journey. However, there are some trainable skills that help with the cross-fucntional influence and managem......Read More
269 Views
Credentials & Highlights
Product Marketing Manager II, Lyft Pink at Lyft
Lives In San Francisco
Knows About Product Marketing Soft and Hard Skills, Product Marketing KPI's, Product Marketing Ca......more