David Sweenor

I've recently launched a new book titled The PMM's Prompt Playbook with 30+ prompt workflows for PMMs. https://www.amazon.com/gp/product/B0DWXVFH7T Also, there are cut-and-paste workflows ready at prompts.tinytechguides.com. Chapter 4: Market Understanding 1. Trend Discovery 2. TAM Sizing 3. Competitive Landscape Mapping 4. Market Category Definition (coming soon) 5. Audience Segmentation (coming soon) 6. Competitive Intelligence (coming soon) Chapter 5: Audience Understanding 1. Understanding User Needs (coming soon) 2. Uncover Audience Frustrations (Step 1) (coming soon) 3. Identify Unmet Needs (Step 2) (coming soon) 4. Voice of Customer (coming soon) 5. Win-Loss Analysis (coming soon) Chapter 6: Positioning and Messaging 1. Positioning Framework Creation (coming soon) 2. Messaging Framework Creation (coming soon) 3. Technical-to-Business Value Translation (coming soon) Chapter 7: Content and Communications 1. Content Strategy Framework (coming soon) 2. Blogs, eBooks, and Whitepapers (coming soon) 3. Email Sequence Design (coming soon) Chapter 8: Launch and Campaign Planning 1. Launch Planning (coming soon) 2. PR and Announcement Strategy (coming soon) Chapter 9: Sales and Partner Enablement 1. Sales Play Generation (coming soon) 2. Sales Cheat Sheet (coming soon) 3. Battle Card Development (coming soon) Chapter 10: Technical Product Marketing 1. Feature Announcements (coming soon) 2. Technical Integration Guides (coming soon) 3. Demo and Video Script Development (coming soon) Chapter 11: Analyst Relations 1. Analyst Relations Workflow (coming soon) 2. Executive Summary (coming soon) 3. RFPs for Analyst Evaluations (coming soon) Chapter 12: Customer Marketing 1. Customer Story Development (coming soon) 2. Reference Program (coming soon) 3. Customer Spotlight Creation (coming soon) 4. Testimonial Formatting (coming soon) Chapter 13: Analytics and Research 1. Metrics Analysis Framework (coming soon) 2. Survey Design (coming soon) 3. Survey Analysis (coming soon) 4. Google Analytics Data Analysis (coming soon) 5. Performance Benchmarking (coming soon)