Lisa Gonzalez

Senior Product Marketing Manager, Bloomerang

Content

My company is about to do a product re-launch. We're scaling quickly, but don't have any dedicated PMM's on our marketing team or processes in place for product launches. What's the most important thing we should keep in mind?

Lisa Gonzalez

Bloomerang Senior Product Marketing Manager | Formerly Klaviyo, Lytx, Sony, HP, Qualcomm • 4y

Align with your executive team your number one objective, then focus on nailing the execution of that objective. Ruthlessly say no to things that will take you off course...

289 Views

Credentials & Highlights

Senior Product Marketing Manager at Bloomerang

Formerly Klaviyo, Lytx, Sony, HP, Qualcomm

Lives In San Diego, CA

Knows About Product Launches, Go-To-Market Strategy, Messaging, Launch Messaging, Launch Metrics,...more

Work At Bloomerang

Sr. Product Marketing Manager

View job

Communities

Product Marketing Community

Product Management Community

Demand Generation Community

Revenue Operations Community

Customer Success Community

Sharebird

Social