Profile
Shobhana Viswanathan

Shobhana Viswanathan

Head of AI Product Marketing, Freshworks

Content

Shobhana Viswanathan
Freshworks Head of AI Product Marketing | Formerly VMware. Automation Anywhere8y
I view Product Marketing as the GM of the Product, and the role goes beyond product launch. Three areas I see Product Marketing can drive and add value in are Content, Sa...
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Shobhana Viswanathan
Freshworks Head of AI Product Marketing | Formerly VMware. Automation Anywhere11mo
The rise of AI is leading to evolving buyer behavior and new channels. There is a shift in the expectations of PMM vs Growth marketers. PMMs are expected to be fluent in ...
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Credentials & Highlights
Head of AI Product Marketing at Freshworks
Formerly VMware. Automation Anywhere
Lives In Cupertino, California
Knows About Influencing the Product Roadmap, Messaging Strategy