Profile
Shobhana Viswanathan

Shobhana Viswanathan

Global Head of Product Marketing and Strategy, Automation Anywhere

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Shobhana Viswanathan
Shobhana Viswanathan
Automation Anywhere Global Head of Product Marketing and StrategyDecember 30
I view Product Marketing as the GM of the Product, and the role goes beyond product launch. Three areas I see Product Marketing can drive and add value in are Content, Sales enablement and  Market Research/Analyst Relations.  Content: PMM can work with PM to take use cases and create persona ba...Read More
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Credentials & Highlights
Global Head of Product Marketing and Strategy at Automation Anywhere
Lives In Cupertino, California
Work At Automation Anywhere
Director, Product Marketing
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