For one, I set the expectation that it takes time to get better at messaging & positioning and to truly understand it involves applying it a few times. There are a few resources I recommend early-stage PMMs to read to understand the topic more: - Emma Stratton's Punchy newsletter. She breaks down the difference between messaging & copy really well. This is an element I find early PMMs get confused about. https://punchy.co/newsletter/ Eg. copy is the words you use to bring messaging to l ...Read More
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