Director of Product Marketing at HubSpot | Formerly Intuit, American Express, Sage • November 9
There are a host of good training options out there: 1. Sharebird - a great
place to start. Here you can get real industry expertise and resources from
folks in the field 2. PMM Alliance - They have
Head of Marketing at LEVEE | Formerly Mezmo, Sauce Labs • October 11
Almost everything I learned about messaging I learned by watching other
companies who do it really well. These can be similar players in your space
(even competitors), or even products/brands you real
There are a host of good training options out there. Sharebird is a good place
to start and you can google alternatives as well. I mentioned a few books
earlier on as well - Al Ries and Jack Trout