Question Page

How do you prioritize features when managing mature products and growth initiatives?

Laurent Gibert
Unity Principal Product Strategy1y
If you haven’t already, it’s helpful to start with “How do you define a mature product?” for context.With mature products, it’s easy to default to prioritizing contractua...
...Read More
492 Views
Deepti Srivastava
Head of Product, VP2y
Any prioritization exercise needs to start with first having clarity yourself as the Product Manager on the top business goals and related product priorities, and then to...
...Read More
981 Views
Deepti Pradeep
Adobe Senior Director of Product Management & Growth (Creative Cloud)3mo
Prioritization isn't a one-size-fits-all exercise; it’s about aligning your roadmap with the specific "jobs to be done" for your product's current lifecycle phase, aligne...
...Read More
493 Views
Kalvin Brite
Contentful VP, Product Management | Formerly Twilio, SendGrid3y
I've found it helpful to craft a ~3-year product strategy that articulates the market and trends, the challenges/opportunities, and the product's path forward with cohere...
...Read More
502 Views