Chandra Patel

AMA: Salesforce Senior Director of Product Marketing, Sales Cloud, Chandra Patel on Stakeholder Management

April 23 @ 9:00AM PT
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πŸ‘‹ Chandra Patel
Hi all, I'm Chandra Patel, Senior Director of Product Marketing @ Salesforce

β€’ πŸ‘‹ Based in: San Francisco
β€’ 🧠 Top of mind: AI + PMM Workflows
β€’ πŸ’¬ Ask me about: Messaging and Positioning, Storytelling, GTM programs
β€’ 🍦 Fun fact: I consider myself a traveler and not a tourist. I've been to 45 countries so ask me about my latest adventure!
Chandra Patel
Salesforce Senior Director of Product Marketing β€’ 1y
Historically, yes, Customer Success is often overlooked in the Product Marketing motion. But before we go too far down that path, I want to be very clear that this is a v...
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4708 Views
1 request
Chandra Patel
Salesforce Senior Director of Product Marketing β€’ 1y
Great question, and yes, prioritization is a challenge no matter where you work! I'm assuming that this question is about prioritizing PMM efforts across different produc...
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4950 Views
1 request
How can we connect with stakeholders related to product marketing strategy as a new comer?
Since I am a new colleague, how can I build a relationship with internal stakeholders?
Chandra Patel
Salesforce Senior Director of Product Marketing β€’ 1y
This is a great question, and definitely one that anyone new to an organization should consider. But first of all, your stakeholders are busy. When you join an organizati...
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2747 Views
2 requests
Chandra Patel
Salesforce Senior Director of Product Marketing β€’ 1y
You can begin with quick wins to influence the different teams you work with by having a clear set of annual goals, and then breaking down that plan by quarterly actions ...
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4575 Views
2 requests
Chandra Patel
Salesforce Senior Director of Product Marketing β€’ 1y
I am very directive in clearly setting a deliverable date. This is because there are often clear expectations that has been set with management or are part of the broader...
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2345 Views
1 request