Datadog Sr. Group Manager, Product Marketing | Formerly Builder.io, Drift, Salesforce, Oracle • 7y
I made the switch from Sales to Product Marketing at my company a year ago. I actually wrote about this topic here . Here's my quick take: -Product teams (in my experience) are always looking for ways to get feedback from customers. Document your customer/prospect feedback from your Sales calls. -Sales enablement is a massive part of a product marketing team's GTM strategy (depending on your product)...you've been in the Sales seat, and have insight into what Sales wants/needs in terms of conten ...Read More
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