Product and Marketing Guy, Greg Meyer
Startup Marketing + Ideas. Located at the nexus between Product, Sales, Marketing, and Customer Experience.
A few ideas: * start by looking at your favorite company and see what they do when they launch products or changes * read whatever you can find about product marketing - https://blog.hubspot.com/marketing/what-is-product-marketing is a good start * talk to some product marketers and ......Read More
If you'd like to read about the traditional way to communicate the product improvement process, I recommend reading about the product lifecycle process. Essentially what you are looking for is a regular (perhaps every 2 weeks or every 4 weeks) method of understanding what's new in the company......Read More
Sales enablement changes when your company is "business to developer" to point at a different stage in the funnel: the charismatic, knowledgeable developer who probably already has a solution. When you are pitching to developers it helps to build a scientific, clearly logical and reasoned cas......Read More
Credentials & Highlights
Product and Marketing Guy at Greg Meyer
Knows About Developer Product Marketing, Product Marketing Career Path, Technical Product Marketi......more