Profile
Greg Meyer

Greg Meyer

Product and Marketing Guy, Greg Meyer
About
Startup Marketing + Ideas. Located at the nexus between Product, Sales, Marketing, and Customer Experience.

Content

Greg Meyer
Greg Meyer
Greg Meyer Product and Marketing GuyOctober 17
If you'd like to read about the traditional way to communicate the product improvement process, I recommend reading about the product lifecycle process.   Essentially what you are looking for is a regular (perhaps every 2 weeks or every 4 weeks) method of understanding what's new in the company......Read More
1434 Views
Greg Meyer
Greg Meyer
Greg Meyer Product and Marketing GuyOctober 17
A few ideas: * start by looking at your favorite company and see what they do when they launch products or changes * read whatever you can find about product marketing - https://blog.hubspot.com/marketing/what-is-product-marketing is a good start * talk to some product marketers and ......Read More
1058 Views
Greg Meyer
Greg Meyer
Greg Meyer Product and Marketing GuyOctober 17
Sales enablement changes when your company is "business to developer" to point at a different stage in the funnel: the charismatic, knowledgeable developer who probably already has a solution.   When you are pitching to developers it helps to build a scientific, clearly logical and reasoned cas......Read More
662 Views
Credentials & Highlights
Product and Marketing Guy at Greg Meyer
Lives In Issaquah, Washington
Knows About Developer Product Marketing, Messaging, Sales Enablement, Product Launches, Product M......more