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Jahnavi Ray, MBA, Growth Mentor, Marketing Coach
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I’m the first Demand Generation hire in my company. What advice would you give to someone tasked with establishing this function in an existing business structure?
Jahnavi Ray, MBA, Growth Mentor, Marketing Coach
2mo
The biggest mistake demand gen hires make is jumping straight into campaign planning. Start with what the company thinks it knows. You’ll be surprised by how much disconn...
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