Flipside VP of Product Marketing | Formerly LinkedIn, Salesforce • 1y
Yes! I made that transition. Whether you're looking at an internal transfer or external role, focus on transferrable skills. Having been in both roles, here are a few areas where I've seen digital and product marketing have overlapping /adjacent skills and how you can reframe your digital marketing role to fit into product marketing: Market and consumer research: digital marketing is more results / quant-driven while product marketing has a balance of both quant and qualitative research, feedbac ...Read More
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