As a writer myself, it was very difficult to pivot to a marketing role. Writing is about nuance, making a narrative, feeling, emotion, slowness. It's an artistic craft that develops an idea over time. Marketing is way different. It's basically stripping everything down to its raw core, taking out the cushions and padding, and translating it to an audience who doesn't care, isn't educated, and just feels annoyed. That's how I'd put it, bluntly. So it's not easy to pivot from being a marketing wri ...Read More
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