Peter Mertens

Peter Mertens

Director, Market Strategy, Sprout Social

Content

Peter Mertens
Peter Mertens
Sprout Social, Inc. Director, Market StrategyAugust 16
In addition to the ones that Jeffrey included, I'd add that I pretty much live in Salesforce. This gives me the most insight into who are our customers and prospects are, what industry they come from and what is important to them. It also helps me understand what kind of conversations our sales t......Read More
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Peter Mertens
Peter Mertens
Sprout Social, Inc. Director, Market StrategyAugust 3
I'd echo what Stephen said at the end there. Often times, I'll find that we have created a fantastic piece of content, only to realize that nobody on sales has used it becuase they don't know where to find it or at what stage in the sales cycle it is appropriate to use. Therefore, I spend a lot t......Read More
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Credentials & Highlights
Director, Market Strategy at Sprout Social, Inc.
Lives In Chicago, Illinois
Knows About Sales Enablement, Product Marketing Career Path