Peter Mertens
Manager, Sales Readiness, Sprout Social
Content
In addition to the ones that Jeffrey included, I'd add that I pretty much live
in Salesforce. This gives me the most insight into who are our customers and
prospects are, what industry they come from and what is important to them. It
also helps me understand what kind of conversations our sales t...more
I'd echo what Stephen said at the end there. Often times, I'll find that we have
created a fantastic piece of content, only to realize that nobody on sales has
used it becuase they don't know where to find it or at what stage in the sales
cycle it is appropriate to use. Therefore, I spend a lot t...more
Credentials & Highlights
Manager, Sales Readiness at Sprout Social, Inc.
Lives In Chicago, Illinois