What are the most important software tools (if any) you use as a product marketer?
3 Answers
BFC Software Head of Product Marketing | Formerly Narvar, Iterable, HubSpot, IBM • 8y
It depends on your industry, and the products you are working on, but here are a few that I regularly use and I would count amongst my most important: Google Docs/Spread...
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Sprout Social Director, Market Strategy • 7y
In addition to the ones that Jeffrey included, I'd add that I pretty much live in Salesforce. This gives me the most insight into who are our customers and prospects are,...
1706 Views
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Chameleon Co-founder & CEO • 7y
We've actually been surveying product marketers about this, and the tools fall into a few different categories. Here are examples from each: Research and analysis (e.g. ...
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