What are the key differences between b2b and b2c product management?
2 Answers
Intuit Director of Product Management • 3y
When I first made the transition from B2C to B2B product roles there were two areas that surprised me, and which I had to approach differently. Customer and Buyer Perso...
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As B2B products have evolved to be much more customer centric and "consumer grade" the expectations of product management are largely the same and infact, a lot of consum...
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