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Where do you see the product operations field evolving over the next 5 years?

Katie Cubillas
Twilio Sr. Dir, Product - Technology PartnersApril 28

I've noticed it's pretty common that this role can be overlooked / under resourced. Instead, companies will rely on product ops being addressed via a team effort between Product Market & Product Management. I tend to think every meaningful product within a company should be set up as a 'mini company' within the parent company. In this way, I'd see prod ops more widely understood as a COO of a specific product / set of products.

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