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Where does Product Ops end and Product Marketing begin?

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  1. Casey Flinn
    Casey Flinn

    OEConnection Head of Global Product Operations • 4y

    I’m going to sound like a broken record, but we should really be looking at Product Ops as a way to force multiply the work of our teams vs. carving out responsibilities from other roles and giving them to Product Ops. If you don’t have any Product Marketing Managers (PMM), maybe you would ask Product Ops to take on some PMM functions (like GTM), but you should be asking why we aren’t hiring PMMs if that’s the case :) Ok so then what does PMM "generally" do: Go-to-market (GTM) / Sales Enablement ...Read More

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