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Virtual Event

Product Marketing KPIs

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Product Marketing KPIs

About Event

Join over 250 product marketers to learn from leaders at the world's fastest growing companies on how to effectively establish and prioritize your team's KPIs. You will walk away with actionable tips and best practices to immediately start implementing.

  • Date: Thursday, November 14th, 12 - 1pm PT (3 - 4pm ET)

  • Location: Online (link will be sent to registrants prior to the event)

  • Cost: This event is free. However there are limited seats.

Top Questions
How do you create KPIs around positioning and measuring?
1 request
JD Prater
Ting VP of Marketing1y
Let me share how we approach this at AssemblyAI because measuring positioning effectiveness is one of the trickier challenges in product marketing. At first glance, it se...
...Read More
1863 Views
What are the most important KPIs to measure the success of new product launches? How do you track and adjust your strategies based on this data?
1 request
JD Prater
Ting VP of Marketing1y
At AssemblyAI, where we're launching new AI model capabilities like automatic language detection (ALD), we focus on measuring launch success through clear adoption signal...
...Read More
625 Views
Which organizational KPIs do you suggest PMM attach themselves to and what are the relevant PMM ways to measure?
3 requests
JD Prater
Ting VP of Marketing1y
The key to effective PMM measurement is understanding that our work should directly ladder up to company OKRs, particularly through marketing and product team objectives....
...Read More
2565 Views
What are the 3-5 key metrics you should always report on in product marketing?
11 requests
JD Prater
Ting VP of Marketing1y
While PMM metrics can vary greatly depending on your go-to-market motion and audience, I believe the most critical metrics should track your core customer journey. At Ass...
...Read More
9222 Views
See Event Answers

Speakers

Pallavi VanacharlaPallavi Vanacharla
SVP Product Marketing at JFrog
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Leah BriteLeah Brite
Head of Product Marketing, Benefits at Gusto
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Jeff BeckhamJeff Beckham
VP of Marketing & Partnerships at Gem
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JD PraterJD Prater
VP of Marketing at Ting
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Event Information
When and where:
Thursday, November 14
12pm until 1pm PT
Online
Maryann Akinboyewa
Jessica Cumby
Tetyana Yankovska
+314
attendees
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