Glide VP of Sales • 4mo
I've seen webinars fall flat on their face and other webinar strategies dominate TOFU results. During Covid, our webinar team was our #1 generator of net new leads. First, your CSV download shouldn't be "Webinar_Leads_Final_FINAL3" They should have the webinar name & date. Don't fumble hot intent. If it's easy to do, please segment before you sprint. Did they ask a question? How many resources have they downloaded? Did they drop early or stay until the end? Maybe they registered and didn't a ...Read More
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