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What is the best way to create and roll out a repeatable and scalable renewal process when joining as a revenue leader?

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3 Answers
  1. Nick Feeney
    Nick Feeney

    Loom VP, Revenue • 1y

    There isn't a one size fits all approach, however, this framework is a good place to start in order to deeply understand your customers. I like to position each obstacle as a "how might we" question in order to solve: Assess & Define Customer Lifecycle: What are the behaviors of our most successful customers? What did their customer journey look like? How were they onboarded? What are the behaviors of customers who expanded? How might we scale the successes and learn from the failures?  Awar ...Read More

    700 Views
  2. Greg Baumann
    Greg Baumann

    Outreach Sr Director of Strategic and Enterprise Sales • 9mo

    However early you think you need to be getting out in front of your renewal process? Double it.

    Early bird gets the worm -- work with the cross-functional teams to understand the value of the solution delivered to the customer, consistently reflect that back to the customer's stakeholders, and make the renewal an after thought to continue the level of value they're receiving.

    410 Views
  3. Michael Buscemi
    Michael Buscemi

    Zip Sr. Director of Sales • 9mo

    LOVE this question. Map the customer journey. I’ll say it again. Map the customer journey. When do they go live, when do they see value & how, when can they upsell, etc…. What’s the typical sales cycle? Use that to get in front of churn since you know it take X months to pick a vendor.

    Then, coach to it. Build reports. Build tracking. Drive accountability.

    494 Views

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