Question Page

Where do you see the future of sales heading?

What skills will a future account executives need that they don't have today?
1 Answer
Michael A. Rosenberg
Michael A. Rosenberg
RocketReach VP, SalesMay 24

I see 2 different places that sales is headed:

  1. Do more with less. Brute force (hiring more) used to be the answer to growing sales. Now the strategy is to load up the top reps, keep them busy, and get the best from them before we even think of hiring someone else. Sales efficiency is key from a profitability standard which is where the market is right now.

  2. AI. Not saying the robots are coming for our jobs just yet, but with technology now that automates so many manual processes, is it so far fetched that in the next 5 years technology can tell us who to sell to, how to contact them, and write the email itself? What about AI images that talk and you don't realize that they are not actual people? Does it feel so futuristic to believe AI can dial or Zoom someone, respond based on what is said, overcome objections, negotiate pricing, and automatically send out order forms?

There will always be a place for sales in some industries, especially emerging technologies where everything is new.

899 Views
Top Sales Mentors
Jessica Holmes
Jessica Holmes
Adobe Director, Adobe Sales Academy
Jefferson Reis
Jefferson Reis
Tim Britt
Tim Britt
Freshworks Senior Director of Channels Europe
Lucy Ye
Lucy Ye
Square Head of Sales, Services & General Business
Jon Boyer
Jon Boyer
Zapier Director of Sales
Sarah Mercedes (Osborne)
Sarah Mercedes (Osborne)
HubSpot Head of Corporate Sales, West Coast
Andrew Zinger
Andrew Zinger
Fastly Senior Director, Global Sales Enablement
Roee Zelcer
Roee Zelcer
TikTok Head of Sales, Products & Services
Katie Harkins
Katie Harkins
UserTesting VP of Sales
Eric Martin
Eric Martin
Vanta Head Of Sales