Andrew Kodner

VP, Revenue Operations, Bazaarvoice

About

I set strategy, solve problems, develop and build digitally native and established go to market and enablement initiatives across enterprise and fast-growth organizations. I deliver and dive deep with expertise built on a quota-carrying foundation......more

Content

What's a good way to approach decisions that other teams feel they should own vs. Revenue Operations feels they should own?

Andrew Kodner

Bazaarvoice VP, Revenue Operations • December 1

When it comes to cross functional items, ownership has to be a partnership to succeed. While Revenue Operations may be the primary on Territory planning and Pipeline target setting, IT might take the lead on systems and tools, in close partnership with RevOps. In earlier stage environments, most ......Read More

1620 Views

How do you approach stakeholder management differently based on the team you're talking to?

Andrew Kodner

Bazaarvoice VP, Revenue Operations • December 1

Never underestimate the importance of understanding different perspectives. For any given topic, Leadership, the Board, Sales, Customer Success, Marketing, Professional Services, Product Marketing, and/or Finance bring unique views, based on their experience, biases, and needs (i.e. “what’s in it......Read More

1214 Views

How do you build better relationships with demand generation?

Andrew Kodner

Bazaarvoice VP, Revenue Operations • December 1

These days, it's hard not to agree that Demand Generation is one of the most metrics driven teams focused on pipeline creation, whether it’s Marketing Demand Generation or BDR/SDR teams. Over the past 3-4 years, I would argue that Marketing Operations consistently dives even deeper than Sales Ope......Read More

1177 Views

Do you specialize your team members in Operations for specific functions (e.g. Sales vs. Marketing Ops)?

Andrew Kodner

Bazaarvoice VP, Revenue Operations • December 1

Adding specialization shows real benefits value when it helps team members dive deeper to solve problems and better understand the internal customers they support. That extra level of expertise enables us all to provide real insights, make recommendations, and serve as counsel, instead of just sh......Read More