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Brady Jensen
Principal, Aggregate Insights
About
Contact: [email protected] - 714-585-2901
- Previous Director of Product Marketing at Castlight Health
Content
Brady Jensen
Aggregate Insights Principal • September 25
Most vendors do a good job of win/loss, especially when compared only to what your team is able to do in-house. Garter's research about how flawed win/loss answers are when they come from inside the company is 100% right. However, what I've learned from standing up win/loss at a few different com......Read More
915 Views
Brady Jensen
Aggregate Insights Principal • November 2
Something like Talkwalker Alerts is free like Google Alerts and much more flexible. If you are ready to get serious, something like Crayon from Ellie (above) or Kompyte can be helpful. That said, I've found that in tech it's often a problem of too much information and a noise over signal prob......Read More
754 Views
Brady Jensen
Aggregate Insights Principal • June 25
If you aren't partnering with sales, and seeking meaningful feedback from a number of the highest performing reps and sales leaders, I think it's impossible you will get it right. You need to ask sales what they need to know to feel confident. I'm convinced that competitive intelligence as a sale......Read More
549 Views
Credentials & Highlights
Principal at Aggregate Insights
Lives In Lake Worth, Florida
Knows About Competitive Positioning, Sales Enablement