Felix Huang
Senior User Acquisition Manager, Hopper
Leading Growth Marketing for Hopper's Rental Car marketplace.
Content
Senior User Acquisition Manager
One of the best ways Product Marketers can provide value is through market and
consumer insights. Often times Product Management teams are laser-focused on
understanding existing customers and developing features to meet their specific
needs. Product Marketers can provide perspective on the broad...more
Senior User Acquisition Manager
I would also check out Product Marketing Alliance. They have good blog content,
a podcast, and a really active Slack Community. One thing I like about their
Slack group is that it includes tons of Product Marketers from outside of the
US/Canada, which adds great perspective. Another resource I fi...more
Senior User Acquisition Manager
100% agree with Suyog. Nothing we do exists in a vacuum and all of the
positioning and messaging we bring to market should be looked at from a brand
lens to ensure consistency. Ultimately, the consumer is not going to
differentiate what’s brand marketing and what’s product marketing. It’s all the...more
Credentials & Highlights
Senior User Acquisition Manager at Hopper
Formerly Skillz, Telus Health,
Lives In Vancouver, Canada