Salesforce Product Marketing Manager • 3y
I don't think there's a typical product marketing career path. But here are a few that I've seen: Marketers first: these folks can come from anywhere. Growth /demand generation, content, or brand marketing is what I've seen most often. Some even have ad agency backgrounds. Former Product Managers (PMs): they started on the product side then decide to join "the fun side." 😉 Ex-Sales: Typically solutions engineers (SE) who understand the product well. They usually make the leap to help with messag ...Read More
1,936
Views