Nandini Jammi

I usually have one or several resources of the following resources open when I'm developing a new messaging strategy. 1. Doug Kessler's "Irresistable Content for Immovab...

Good question. I've been collecting a few examples for my inspiration board that I'm happy to share: 1. Curalate (https://www.curalate.com/) - This is clearly a powerfu...

I agree with Anthony. If you're looking to enter a space that has already been defined, what you need to do is create a niche and/or double down on the unique approach yo...

I think Dave's answer covers a lot here, so consider me co-signed. I do want to add a few things though: 1. The problem is almost always the messaging. If you have deve...