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Roee Zelcer

Roee Zelcer

Head of Sales, Products & Services at TikTok

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Roee Zelcer
Roee Zelcer

TikTok Head of Sales, Products & Services • 3y

This is a very important question and one that not everyone will see eye to eye with me on this. But personally, it has never failed me up until now. There are a few elements that are common to candidates that have been proven to be successful: The first is tenacity. It is that inner hunger to learn new topics or master new skill sets. One who always finds ways to be proactive and push boundaries. When talking to candidates, I always look for a potential team member whom I will need to restrain ...Read More

7,227 Views
Roee Zelcer
Roee Zelcer

TikTok Head of Sales, Products & Services • 3y

Naturally, in most cases, sales teams are mainly measured against revenue. This could come in many forms such as potential revenue such as leads, MQLs, SQLs, etc., or actual revenue from active and existing clients. I think there is one main KPI that is commonly overlooked, and that is the quality of the relationship with the client. This is a critical aspect that more often than not, is not measured. And I completely understand as it is incredibly difficult to do so. While a great and trustful ...Read More

5,307 Views
Roee Zelcer
Roee Zelcer

TikTok Head of Sales, Products & Services • 3y

Coming into an organization as the first sales hire puts a lot of responsibility on your shoulders. You are basically in charge of proving the validity of this function within the company. There are a few things that I would consider and act on in this position: Start with the short term. As a first hire in a sales organization, you are required to deliver results that have a very immediate impact that meets the business needs. This means focusing on some low-hanging fruits in order to deliver r ...Read More

4,810 Views
Roee Zelcer
Roee Zelcer

TikTok Head of Sales, Products & Services • 3y

Essentially, scaling a successful sales team all comes down to the people you hire. The members you are adding as part of your team will define the team culture. I always aim to hire people that help create a culture that fosters innovative thinking to enable growth and progress. Similar to adding ingredients to a recipe, scaling should be done slowly and steadily. Try to find the right people who share the passion, vision and values that you foster within the team. At a later stage, after you h ...Read More

4,626 Views