How to target different personas from a point where they are present to digest?
I have divided my messaging in 4 parts
- Founder
- C-Suite
- Mid Managers
- Mid WorkForce
I have not created marketing assets though, how do I go about making them and placing them too.
I could have
- pitches
- Automated responses
- Long form/case studies
- Blog/presentations
- Website
- Social media
- Emails
- Ad banners
- Video
How do I target each category of people?
1 Answer
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • 3y
Ultimately, it comes down to meeting your customers where they are. This is critical. This can also differ depending on the persona. Here are a few tips to get started:De...
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