Zoom GPM: Head of Zoom Apps & Marketplace • 1y
Link the design changes directly to measurable behavior and growth outcomes. At LinkedIn, I learned to test design tweaks and measure their impact on engagement, retention, or user conversion. At Zoom, I continue this practice, involving designers and engineers in metric deep-dives. For example, a new app installation flow might reduce drop-offs and improve first-day retention. This ties directly back to lower churn. Complement the data with user quotes or usability recordings to humanize the nu ...Read More
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