UserTesting Marketing & GTM Leadership | Formerly UserTesting, Evernote, Disney, Merck • 1y
Before tracking sales collateral usage, it’s important to know what you're tracking and why. This ensures you invest in the right solution. I personally find tools like Highspot extremely valuable because they not only track views but also provide insights into who has completed training and which documents are most frequently referenced. This helps prioritize updates and ensures the most relevant materials are being used effectively.
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