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Which KPIs do you typically use to track sales enablement success?

ShiQi Wu
TikTok Head of Product Marketing, APAC5y
I’ll break this down into 2 parts even though this might be simplified after all sales enablement likely will have multiple parts depending on importance of product. Wh...
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4559 Views
Nikhil Balaraman
Pomerium Head of Marketing | Formerly Roofstock, Instacart, Uber, Algolia, Google5y
There are 2 main ways of tracking for success: Consumption Metrics and Outcome Metrics Consumption metrics -- these metrics should be shared/co-owned amongst Enablement...
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1245 Views
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Rajendran Nair
Medallia Vice President Product Marketing4y
The most common KPI is the win rate. However, I dont think this is an accurate measure of your work as the eventual win depends a lot on other factors, starting with the...
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389 Views
Savita Kini
Cisco Director of Product Management, Speech and Video AI8y
The above are great. A few more things to add on sales enablement - if you have channel partners, you should include them in your sales enablement plans. Include their ...
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721 Views
Elizabeth Brigham
Davidson College Director, The Jay Hurt Hub for Innovation and Entrepreneurship8y
The most important KPI is closed won business. If your sales team knows to whom, how, what and at what time to sell (e.g. when to walk away), you've done your job. Othe...
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1258 Views