Marion Nammack

Director of Product Management, Braze

Content

How do you think about communicating your roadmap to other teams? What level of detail do people need?

Marion Nammack

Braze Director of Product Management • February 8

The level of detail that people on other teams need depends on what they are using the roadmap for. Our roadmap planning tool enables us to create multiple views of the roadmap - we tailor each view to the use cases of the consumers. For example, we have the following views: * A view for our qu......Read More

8970 Views

How do you get autonomy for prioritizing your roadmap when your sales process is very sales heavy, and sales leadership wants to dictate priorities?

Marion Nammack

Braze Director of Product Management • February 8

Good framing is essential for effective prioritization, especially in cases where departments have different perspectives on what to prioritize. In many companies, including my own, the sales team is an important stakeholder in the product roadmap. When working with other departments or teams, y......Read More

6855 Views

How do you handle exec input in the roadmap, and convey a point of view while also accommodating?

Marion Nammack

Braze Director of Product Management • February 8

Let’s say that a product team and an executive team are aligned on the goal of improving customer satisfaction with the product (measured by a CSAT survey). The product team will then do research and perform experiments to validate the best way to impact customer satisfaction. Including executive......Read More

5997 Views

Credentials & Highlights

Director of Product Management at Braze