Profile
Melissa Perez

Melissa Perez

Director, Americas Field Marketing; Industries, Commercial and Latin America, Splunk

Content

Melissa Perez
Splunk Director, Americas Field Marketing; Industries, Commercial and Latin America6mo
Ahh, leads falling off, what a fun topic. We work very closely with our marketing operations team on our sales reporting (Marketing Contributed Pipeline). One of our com...
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1205 Views
Melissa Perez
Splunk Director, Americas Field Marketing; Industries, Commercial and Latin America6mo
Growth marketing is the practice of attracting new customers, engaging your customers with content and generating revenue for your organization. Using data is key as you ...
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760 Views
Melissa Perez
Splunk Director, Americas Field Marketing; Industries, Commercial and Latin America6mo
We have seen a huge success with experience events across the Americas. An experience event always includes a brief thought leadership discussion and then will lead into ...
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575 Views
Melissa Perez
Splunk Director, Americas Field Marketing; Industries, Commercial and Latin America6mo
Pipeline and scoring are huge for us. However, when a lead is not qualified or not moving through our channels, we take a few approaches. 1- We take our colder leads and ...
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514 Views
Melissa Perez
Splunk Director, Americas Field Marketing; Industries, Commercial and Latin America6mo
Hopefully it never comes to this, however we know that sales and marketing can become misaligned every once in awhile. :) The first step to succeed is to make sure that ...
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489 Views
Credentials & Highlights
Director, Americas Field Marketing; Industries, Commercial and Latin America at Splunk
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