Content
BILL Director, Demand Generation • 1y
Yes, I believe they can ✅. Managing existing demand is just as important as generating new demand 🔄. Even without a budget for ads, you likely still have pipeline activit...
1336 Views
BILL Director, Demand Generation • 1y
Demand generation and content marketing are truly a match made in heaven 🌟. Together, they create a powerful blend of long-term brand building and short-term pipeline gen...
1285 Views
BILL Director, Demand Generation • 1y
The ideal OKRs for demand generation depend on your organization’s specific goals, but they should always align closely with tangible business outcomes, particularly fina...
1247 Views
BILL Director, Demand Generation • 1y
The metrics you hold demand generation accountable for will vary depending on the stage of your business and the maturity of your analytics 🔍. A startup, for instance, wi...
942 Views
BILL Director, Demand Generation • 1y
An often-overlooked KPI for demand generation teams is your company’s brand strength 🌟. It’s easy for demand generation professionals to focus solely on bottom-of-funnel ...
907 Views
BILL Director, Demand Generation • 1y
Being the first demand generation hire is incredibly exciting. You’re in a position with endless opportunities 🌊, but that also means you’ll need to balance owning many K...
899 Views
Credentials & Highlights
Director, Demand Generation at BILL
Demand Generation AMA Contributor
Knows About Demand Generation Career Path, Demand Generation 30 / 60 / 90 Day Plan, Demand Genera...more