Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • 3y
From my perspective, the 3 most important tools currently in my tech stack consist of the following: Data warehouse: This enables you to house all of your customers’ data in a structured and accessible way (e.g., Snowflake). Data visualization or BI tooling: This enables you to tell the story of your data in a visual way (e.g., Observable - full disclosure I work here). In-product messaging and email platform: This enables you to message customers and meet them where they are in their journey fr ...Read More
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