Tech Stack

What is your favorite demand generation interview question and the best answer you've heard?

This could be tech stack related questions, but also more general demand gen questions.

3 answers

Director of Demand Generation and Channel Marketing - Americas at Snow Software • October 26

My favorite question to ask during an interview is “If you could spend an extra $100k on demand generation in your current role, what would you spend it on and why?” I really like this question becau

14 Saves

Erika Barbosa

Head of Growth Marketing at Observable | Formerly Issuu, OpenText, Webroot • November 23

My favorite demand generation interview question is around how do you measure success. I tailor the question based on the role, but the essence of the question is the same. This is my favorite questi

8 Saves

Matt Hummel

Head of Digital Marketing at Demandbase • January 31

Walk me through your favorite campaign. I love this question but it's pretty open-ended and can reveal a lot about the way in which a candidate thinks. Did they understand their audience? Did they d

7 Saves