The Biological Computing Company VP Products and Strategic Partnerships • 6mo
I believe you mean "how do you create a nuanced persona for developers, when you are marketing to them, especially when they don't fit into traditional personas". I feel that developer personas are anything but "standardized". When it comes to application development, especially with AI-assisted coding, there are several new personas that would qualify as developers: Sales Engineers focused on making a vendor's products work during the deal phase in sales Forward Deployed Engineers embedded into ...Read More