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What framework do you use to figure out the right additional products?

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2 Answers
  1. Deepak Mukunthu
    Deepak Mukunthu

    Salesforce Senior Director of Product, Agentforce AI Platform • 3y

    Assuming your question is on how to prioritize the right set of features, here is my answer: First step is to understand customer scenarios/workflows and associated pain-points and needs. Combine that with business opportunity of that investment, also having a close eye on the market and compete landscape. Finally, use rigorous prioritization to focus on highest ROI - take into account both customer/business value as well as associated cost to deliver. This is no different from a typical Product ...Read More

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  2. Anton Kravchenko
    Anton Kravchenko

    Carta Sr. Director of Product Management | Formerly Salesforce, MuleSoft, Apple • 2y

    At Carta, we follow this framework to invent new products and then iteratively transform them into core competencies: Test & Learn: A test is a non-permanent addition to our product designed to prove or disprove a specific hypothesis. Here, we emphasize speed and innovation with sufficient UX. Feature MVP: A Feature MVP is a feature in which we have high confidence of good performance in our product. It aims to achieve enough user engagement to inform how we should iterate on the product. Fe ...Read More

    691 Views

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