How are you using AI for messaging?
3 Answers
Box Vice President Product Marketing | Formerly Splunk, New Relic, Microsoft, Unity, Oracle • 3mo
Use AI heavily for research (summarization, persona research, Gong call analysis, Gartner chatbots) but do not use it to write messaging — the actual writing is where PMM...
408 Views
Zuora VP Product Marketing • 3mo
Use AI for testing and research — not for creating messaging — including building persona-based GPTs to pressure-test drafts and using AI to rapidly synthesize customer i...
392 Views
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Atlassian VP of Product Marketing • 3mo
Use AI to scale research and customer empathy rapidly, and as a brainstorming companion to defeat the blank page — but don't use it to write final messaging. I love the ...
424 Views
Related Questions
How do you use AI for messaging How have you leveraged AI during the messaging creation and iteration process and what do you recommend to others just starting to incorporate such tools?How has market research and testing of messaging changed given AI?How can we use AI for messaging without sounding like everyone else? What if you're a weak writer and messaging and positioning is not your strong suite?How should we be using AI to streamline our operations internally to personalize messaging?