How do you use AI for messaging

A few great ways to use AI for messaging:

• Measure the efficacy of your external messaging by asking an AI tool "what the value prop for product x is". If the response comes back aligned with your framework (and what you think it is) - great. If not, time to revisit and do some digging.

• AI can often help you get out of a mental box. If you are struggling with how to articulate something clearly - AI tools can spit out 10 different versions of something that help get the creative juices flowing.

• AI can also really clearly synthesize competitive messaging so you've got a clear idea of what you're up against and where your product(s) win. Same can be said for synthesizing other market insights as inputs.

• AI tools can also help you tailor messaging to different audience segments, organizational roles, and verticals. Or even how to approach messaging in a new country if you're working through geo expansion.