Scenario — you’ve just landed your first Product Marketing role. What ideas or projects would you try to take on and lead, and what skills do you need to make those projects as successful as possible?

Get involved in a Product Launch ASAP. Product launches are a great way to get experience with the 5Ps (covered in the first question). 

The other beautiful thing about product launches is that they typically touch every function of the company (or nearly every function) so you'll get the opportunity to collaborate with enablement, sales, SEs, finance, ops, product and more while building relationships with key stakeholders that will be critical to long term success.

Be a sponge, observe key decision-makers and how they operate, and don't be afraid to roll up your sleeves and do the dirty work.