How do you prioritize and manage requests from various stakeholders across the business?
3 Answers
decagon.ai VP Marketing • 1y
Prioritizing and managing requests from various stakeholders across the business requires:Understanding what’s best for the business. Prioritizing what’s best for the bus...
591 Views
Close Head of Product Marketing • 1y
There are a few different frameworks that can come in handy here, but my go to method usually involves evaluating impact over effort - where high impact, low effort reque...
878 Views
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fmr VP of Marketing, Qualia | Formerly Worldpay, Coupa Software, EMC/VMware, McKinsey • 1y
I’ve found that the biggest challenge with Product Marketing prioritization is that stakeholders from across the company lack visibility into what’s being requested acros...
2366 Views
Related Questions
How do you prioritize the variety of requests and responsibilities that fall on the Product Marketing Manager? How do you ensure all your stakeholders are always kept informed on a regular basis?How do you gain alignment at leadership to ensure prioritization of PMM efforts cross-functionally? (Prioritization is a challenge, no matter where you work!)How do you prioritize your product marketing projects and still make time for ad-hoc requests?How to keep stakeholders accountable and to get buy-in for great high quality work?Do you approach stakeholder management differently based on the team you're talking to? (Product, Marketing, Sales, Growth, Customer Success). And if so, how?